M&S Active create homemade, clean protein balls to keep their customers energised throughout their active daily lives.
After the branding was completed, I was given the opportunity to roll out the collateral. Adhering to initial brand aesthetics, the collateral reflects the quality and integrity of the M&S Active wholesome and honest approach to food and wellbeing.
Dynamic, clean lines and type are paired with hand-drawn illustrations and symbolic colour to bring the brand to life. This also showcases the dual approach of fresh yet professional.
" We were impressed by how quickly Alyse understood our brief, and responded to feedback so promptly and accurately. We also really appreciated being presented with options at every step of the way, which gave us an opportunity to work collaboratively and generate some new ideas that we hadn’t considered ourselves. "
- Shannon Thompson (Co-owner of M&S Active)